LET'S TALK

HI, I'M THEO

AI APPLIED TO MARKETING, DESIGN AND BUSINESS

AI does the grunt work, you bring the soul.

Tools, community and tailored work so marketers and small businesses can use AI without losing their own identity.

Start free

Over 1,000 comments asking for the Carousel Generator · 40K+ impressions on a single post. The tool is still free on the site.

Real project
MindWork · B2B brand and marketing
Real project
Gerador de Carrossel · Free AI tool
Real project
Pro4Tech · Website and AI products
Real project
MindWork · B2B brand and marketing
Real project
Gerador de Carrossel · Free AI tool
Real project
Pro4Tech · Website and AI products
Real project
Guaraná BBQ · Branding and website
Real project
Departamento de Marketing · Free AI material
Real project
SD Bus Peças · Logo and system
Real project
Guaraná BBQ · Branding and website
Real project
Departamento de Marketing · Free AI material
Real project
SD Bus Peças · Logo and system

Three ways to start.

01

Start free

The Carousel Generator opens right in your browser. The AI Marketing Department asks for a free code, sent by DM to anyone who comments on the Department post on Instagram or LinkedIn. Both work with Claude, ChatGPT or Gemini.

See materials
02

Join the community

Na Rotta da IA is a free community for applying AI day to day, alongside people doing the same. Opens Monday, Nov 16.

Coming soon
03

Work with me

Want tailored work? Book a 30-minute video call and we'll see what makes sense for your business.

Book a call

What I do

01

AI marketing

Strategy, content, lead magnets and funnels. AI speeds up production and the brand voice stays yours.

02

Design

Websites, landing pages and branding, with AI in the process and a designer's eye on the result.

03

AI tools and apps

Ready-made or custom-built for the way you work, like the Carousel Generator.

04

Community

Na Rotta da IA, to learn together. The paid plan, O Covil, has a waitlist.

What I've built

Free tool · live

Carousel Generator

You pick the topic, audience and style, and it builds the full carousel prompt for Claude, ChatGPT or Gemini, with slide-by-slide fixes. Free.

Open
Free material · live

AI Marketing Department

6 teams and 42 AI agents for small and mid-sized business owners. The prompts fill in with your company profile. Free. The code is sent by DM to anyone who comments on the Department post on Instagram or LinkedIn.

Open
Free community · opens Nov 16

Na Rotta da IA

A free community on Whop: the materials, a 7-day course with the Department and a space to swap notes with others applying AI.

Paid · waitlist

O Covil

The paid plan of Na Rotta da IA, with agents, calls and chat. Waitlist only for now.

In the works: O11Y Insider, to see what AI agents do under the hood; an app to organize LinkedIn comments; and a Google Maps lead finder.

Projects

01
Brand, landing page and marketing

MindWork

B2B platform for psychologists to assess psychosocial risks at work, in line with Brazil's NR-1 regulation.

MindWork dashboard on a laptopMindWork report and app with risk indicators
02
Branding and website

Guaraná BBQ

A barbecue catering business that wanted to show its personality and the quality of its service.

Guaraná BBQ identity on an event tableBarbecue with a Guaraná BBQ brand tag
03
Logo, presentations and system

SD Bus Peças

A bus parts store that needed a new logo and a practical way to find the right part.

SD Bus Peças logo and its variationsSD Bus Peças logo on the store and the van
04
Website, logos and brand guides

Pro4Tech and products

The Pro4Tech website and the identity of its products: CoreStudio, CoreAds, CoreMind and CoreAxis.

CoreStudio, CoreAxis, CoreAds and CoreMind product logosCoreStudio live website

Who's
behind it

I grew up between two worlds: my mom's books, she's a teacher, and my dad's passion for games and technology. At 11, during a tough time, he gave me my first computer. That's when technology stopped being curiosity and became a path, and I never looked back.

Marketing · Design · Applied AI

CreativityTechnologyApplied AI

Today I bring both together: marketing and design with AI, in tools, content, websites and brands.

I use AI every day to test ideas and deliver faster. The choices stay human.

I study Marketing at Mackenzie and applied AI at Alura. I'm a partner at MindWork.

You don't need to understand AI to work with me. I explain along the way and you stay in charge.

View LinkedIn ↗
Brands · Digital · Content

Applied
design

From brand to website to content, with AI in the process.

01

Branding

Identity, positioning, and brand expression.

  • MindWork
  • Guaraná BBQ
  • SD Bus Peças logo
  • Core products (Pro4Tech)
  • Vaxor
03

Visual content & motion

Design and motion graphics to communicate, connect, and sell.

  • Instagram posts & carousels
  • Social media direction
  • Interactive carousels
  • Motion design for video campaigns
How I work

Strategy before tools.

Conversation

I get to know your business, your audience and what needs to get done.

Plan

We set the path and decide where AI comes in.

Production

I build with AI and review everything with a human eye.

Refine

I adjust, deliver and show you how to keep using it.

COMMON QUESTIONS

FREQUENTLY ASKED QUESTIONS

Let's talk

Shall we build
it together?

Book a 30-minute video call or message me on WhatsApp. Tell me what you want to do and we'll find the best way.

Book a call
30-minute video call, you pick the time.See the full portfolio on Behance All my links
Brand, landing page and marketing / Project 01

MindWork

B2B platform for psychologists to assess psychosocial risks at work, in line with Brazil's NR-1 regulation.

My role
I'm a partner. I handle the brand, the landing page, pricing and marketing.
Deliverables & scope
Visual identity, live landing page and B2B presentation materials.